{"id":1536,"date":"2025-07-10T18:26:52","date_gmt":"2025-07-10T18:26:52","guid":{"rendered":"https:\/\/voxagency.org\/?p=1536"},"modified":"2025-09-12T09:31:12","modified_gmt":"2025-09-12T09:31:12","slug":"une-identite-graphique-claire-pour-un-sommet-strategique-en-afrique-de-louest-vox-agency-aux-cotes-de-lunfpa-pour-hiswaca-2025","status":"publish","type":"post","link":"https:\/\/voxagency.org\/fr\/une-identite-graphique-claire-pour-un-sommet-strategique-en-afrique-de-louest-vox-agency-aux-cotes-de-lunfpa-pour-hiswaca-2025\/","title":{"rendered":"A clear graphic identity for a strategic summit in West Africa: Vox Agency alongside UNFPA for HISWACA 2025"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"1536\" class=\"elementor elementor-1536\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81c61bf e-flex e-con-boxed e-con e-parent\" data-id=\"81c61bf\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b6ad2ff elementor-widget elementor-widget-text-editor\" data-id=\"b6ad2ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div>Cr\u00e9dit photo : UNFPA WCARO<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ebf2e02 e-flex e-con-boxed e-con e-parent\" data-id=\"ebf2e02\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0044009 elementor-widget elementor-widget-heading\" data-id=\"0044009\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><p dir=\"auto\"><strong>A clear graphic identity for a strategic summit in West Africa: Vox Agency alongside UNFPA for HISWACA 2025<\/strong><\/p><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24507b6 e-flex e-con-boxed e-con e-parent\" data-id=\"24507b6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-891a3ee elementor-widget elementor-widget-text-editor\" data-id=\"891a3ee\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"auto\">In July 2025, Dakar hosted the regional event HISWACA, organized by UNFPA, in partnership with ECOWAS, CEMAC, and the World Bank. This forum, which focused on the harmonization of statistics in West and Central Africa and on the centrality of demographic data in public policies, brought together a wide range of high-level institutional and technical stakeholders. Vox Agency was tasked with designing all the graphic materials for the summit, from the visual identity to the printed and digital deliverables.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f3b3dbe e-flex e-con-boxed e-con e-parent\" data-id=\"f3b3dbe\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-972d306 elementor-widget elementor-widget-spacer\" data-id=\"972d306\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f1ebc71 e-flex e-con-boxed e-con e-parent\" data-id=\"f1ebc71\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-df4be0d elementor-widget elementor-widget-text-editor\" data-id=\"df4be0d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"auto\">The mission began with a central challenge: to graphically translate a theme that is both technical and political, in a sober, coherent, and easily adaptable format. The challenge was twofold: to establish a strong and immediately readable graphic line, while meeting a requirement for responsiveness in production. Over ten days, our team worked on the creation and adaptation of highly varied visuals: official poster, harmonized graphic charter, PowerPoint templates for panels and plenary sessions, name badges, table tents, roll-ups, backdrops, photo wall, social media visuals, or specific elements for the launch of the SWOP report. Each deliverable was designed with a focus on readability, elegance, and alignment with the graphic codes of UNFPA and its partners.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8522296 e-flex e-con-boxed e-con e-parent\" data-id=\"8522296\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-02a4b74 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"02a4b74\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-quote-left\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M464 256h-80v-64c0-35.3 28.7-64 64-64h8c13.3 0 24-10.7 24-24V56c0-13.3-10.7-24-24-24h-8c-88.4 0-160 71.6-160 160v240c0 26.5 21.5 48 48 48h128c26.5 0 48-21.5 48-48V304c0-26.5-21.5-48-48-48zm-288 0H96v-64c0-35.3 28.7-64 64-64h8c13.3 0 24-10.7 24-24V56c0-13.3-10.7-24-24-24h-8C71.6 32 0 103.6 0 192v240c0 26.5 21.5 48 48 48h128c26.5 0 48-21.5 48-48V304c0-26.5-21.5-48-48-48z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3df6a95 e-flex e-con-boxed e-con e-parent\" data-id=\"3df6a95\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d2bd345 elementor-widget elementor-widget-text-editor\" data-id=\"d2bd345\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"auto\"><strong>This type of mission is not approached as a simple graphic order. Every day, it requires listening, adjusting, finding the balance between what is expected and what feels right. What we built with the UNFPA team goes far beyond the deliverables. It is a dialogue between institutions, visual language, and collective commitment.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f0eb8a6 e-flex e-con-boxed e-con e-parent\" data-id=\"f0eb8a6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37714cf elementor-widget elementor-widget-text-editor\" data-id=\"37714cf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u2014 <\/span><i><span style=\"font-weight: 400;\">Rodolphe AGUEMON, President of Vox Agency<\/span><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12a8ea3 e-flex e-con-boxed e-con e-parent\" data-id=\"12a8ea3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6873afa elementor-widget elementor-widget-spacer\" data-id=\"6873afa\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a16e2f8 e-flex e-con-boxed e-con e-parent\" data-id=\"a16e2f8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a47a20d elementor-widget elementor-widget-text-editor\" data-id=\"a47a20d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"auto\">Beyond the volume of production, it is the agility of our approach that defined this mission. The work was carried out in close collaboration with UNFPA\u2019s communication team, in a daily flow of validation, adjustments, and progressive deliveries. It was necessary to anticipate logistical contingencies, integrate program changes, manage emergencies while maintaining overall visual coherence. This type of mission, demanding both technically and organizationally, confirms the importance of ongoing dialogue with the client and rigor in formats, exports, and templates.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-835edae e-flex e-con-boxed e-con e-parent\" data-id=\"835edae\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-32c6872 elementor-widget elementor-widget-spacer\" data-id=\"32c6872\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-165b260 e-flex e-con-boxed e-con e-parent\" data-id=\"165b260\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d760680 elementor-widget elementor-widget-text-editor\" data-id=\"d760680\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"auto\">All the materials were delivered on time, installed before the event\u2019s opening, and used both on-site and in the partners\u2019 digital communication. The final result contributed to enhancing the event\u2019s readability and impact, by providing a clear and unified visual identity to all the tools used.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0e6d52b e-flex e-con-boxed e-con e-parent\" data-id=\"0e6d52b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4be30b7 elementor-widget elementor-widget-spacer\" data-id=\"4be30b7\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fd15bd3 e-flex e-con-boxed e-con e-parent\" data-id=\"fd15bd3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2742144 elementor-widget elementor-widget-text-editor\" data-id=\"2742144\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"auto\">For Vox Agency, this mission represents more than a graphic project: it is a concrete demonstration of our ability to support complex institutional events, to produce quickly and well, and to put our graphic expertise at the service of clarity, impact, and message transmission.<\/p><p dir=\"auto\">We thank the UNFPA team for their trust and remain available to support, with the same rigor, other organizations and events with high communication stakes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ec615a4 e-flex e-con-boxed e-con e-parent\" data-id=\"ec615a4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-af2fd64 e-con-full e-flex e-con e-child\" data-id=\"af2fd64\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5288a1 elementor-widget elementor-widget-text-editor\" data-id=\"f5288a1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Souleye Sarr &#8211; Sp\u00e9cialiste C4D <\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Cr\u00e9dit photo : UNFPA WCARO A clear graphic identity for a strategic summit in West Africa: Vox Agency alongside UNFPA for HISWACA 2025 In July 2025, Dakar hosted the regional event HISWACA, organized by UNFPA, in partnership with ECOWAS, CEMAC, and the World Bank. This forum, which focused on the harmonization of statistics in West&#8230;<\/p>","protected":false},"author":1,"featured_media":1671,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"disable","_kad_post_title":"hide","_kad_post_layout":"narrow","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1536","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"rttpg_featured_image_url":{"full":["https:\/\/voxagency.org\/wp-content\/uploads\/2025\/07\/IMG_0099-scaled.jpg",2560,1707,false],"landscape":["https:\/\/voxagency.org\/wp-content\/uploads\/2025\/07\/IMG_0099-scaled.jpg",2560,1707,false],"portraits":["https:\/\/voxagency.org\/wp-content\/uploads\/2025\/07\/IMG_0099-scaled.jpg",2560,1707,false],"thumbnail":["https:\/\/voxagency.org\/wp-content\/uploads\/2025\/07\/IMG_0099-150x150.jpg",150,150,true],"medium":["https:\/\/voxagency.org\/wp-content\/uploads\/2025\/07\/IMG_0099-300x200.jpg",300,200,true],"large":["https:\/\/voxagency.org\/wp-content\/uploads\/2025\/07\/IMG_0099-1024x683.jpg",1024,683,true],"1536x1536":["https:\/\/voxagency.org\/wp-content\/uploads\/2025\/07\/IMG_0099-1536x1024.jpg",1536,1024,true],"2048x2048":["https:\/\/voxagency.org\/wp-content\/uploads\/2025\/07\/IMG_0099-2048x1365.jpg",2048,1365,true],"trp-custom-language-flag":["https:\/\/voxagency.org\/wp-content\/uploads\/2025\/07\/IMG_0099-scaled.jpg",18,12,false]},"rttpg_author":{"display_name":"Vox Agency","author_link":"https:\/\/voxagency.org\/fr\/author\/vox-agency\/"},"rttpg_comment":2,"rttpg_category":"<a href=\"https:\/\/voxagency.org\/fr\/category\/uncategorized\/\" rel=\"category tag\">Uncategorized<\/a>","rttpg_excerpt":"Cr\u00e9dit photo : UNFPA WCARO A clear graphic identity for a strategic summit in West Africa: Vox Agency alongside UNFPA for HISWACA 2025 In July 2025, Dakar hosted the regional event HISWACA, organized by UNFPA, in partnership with ECOWAS, CEMAC, and the World Bank. This forum, which focused on the harmonization of statistics in West...","_links":{"self":[{"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/posts\/1536","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/comments?post=1536"}],"version-history":[{"count":22,"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/posts\/1536\/revisions"}],"predecessor-version":[{"id":1821,"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/posts\/1536\/revisions\/1821"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/media\/1671"}],"wp:attachment":[{"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/media?parent=1536"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/categories?post=1536"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/voxagency.org\/fr\/wp-json\/wp\/v2\/tags?post=1536"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}